10 Reasons Why 2015 Will Be the Year to Start Your Business

With everyone making their New Year's resolutions, it
shouldn't come as too much of a surprise that January
is the best sales month for gym and weight-loss product
companies. But instead of worrying about your belt size,
why not resolve to make 2015 the year you start your
successful business?
If you need any motivation in setting your goal, here are
the 10 reasons why 2015 will be the perfect year to start
a business.
1. The economy
If you haven’t been following the stock market, the Dow
Jones just hit 18,000 for the first time ever. This all-time
high coincides with high consumer confidence and a
robust economy that is dusting itself off from the
recession. The economy is like a tide and when it’s
good, it raises all boats. So, take advantage of the
situation and dust off your business plan and jump in
the water.
Related: 6 Recruitment Trends You Can't Ignore in 2015
2. Investor money
2014 was a banner year for venture capital investments .
More deals were struck and more money was invested
than any other year since before the 2001 tech bubble
burst. And 2015 doesn’t show any signs of slowing
down. So, if your big idea needs big money, now is the
time to perfect your pitch and reach out to investors.
3. Technology
Cloud-based technologies have continued to drive down
the cost of doing business. Companies like Adobe and
Microsoft have made their previously expensive software
available via a subscription service. So, if your new
company idea use to need expensive software to be
successful, that probably isn’t the case anymore.
4. Networks
It’s true that your net worth can often times be tied to
the size of your network: The more people you know
usually provides you with more opportunities to do
business. For someone just getting started, this used to
be prohibitive. It’s tough to dedicate lunches and
evenings to networking when you’ve got a new company
to run. But with networking becoming a digital activity
thanks to groups like LinkedIn, new entrepreneurs can
now build up their network before they ever open their
business doors.
5. Insight
I once heard a speaker say that anyone could be an
expert in something with the help of search engines,
books and dedication. I can personally vouch for this. I
taught myself how to be a digital marketer by reading
books, doing online searches and spending months
learning the craft. So, if your business idea requires a
level of expertise, then it’s never been easier to get your
hands on the knowledge you need.
Related: 3 Social-Marketing Predictions for 2015
6. World markets
If your new company needs a fancy website, online
marketing, graphic design or any number of other
services, then you’re in luck. It used to require a huge
capital investment to get this work done but now you
can contract with groups overseas to get quality work
done for much cheaper than you could using local
vendors. Also, many of these necessities have out-of-
the-box platforms (i.e Shopify for ecommerce) So, it’s
never been cheaper or easier to get your idea off the
ground.
7. Access to experts
If you’ve ever had a tough question that you needed
answered regarding business law, taxes or accounting,
then you know how hard it is to get good advice that
doesn’t cost an arm and a leg. But with services
like Quora , anyone can now get even the toughest
questions answered. Plus, the answers are vetted by the
user base through voting, so you know you’re getting a
legit answer to your question. So, don’t let you lack of
knowledge intimidate you anymore.
8. The speed of innovation
The "Internet of Things" is a new idea that cropped up
over the last few years. It’s the idea that everything and
anything can be connected to the Internet. This has
ushered in some groundbreaking technologies and some
people peg the IoT industry to eventually be $14
trillion in size. And the IoT industry isn’t unique. New
industries are popping up all the time. So, you have the
chance to be truly innovative like never before in 2015.
Get out there and snag a piece of the pie.
9. You’re one year wiser
This one is on you. This year you’re one year wiser and
older than you were a year ago. You’ve learned from
your mistakes and you’ve had time to perfect your idea.
So, take advantage of your wisdom and use it to make
2015 the year you dominate the business world.
10. If not now, then when?
I just spent the entire article telling you how 2015 will
give you a unique opportunity to start your business. But
the truth is, every year gives advantages over the
previous year. So, if you’re waiting for the perfect time,
then you’ve already waited too long. The right time to
start your new business is NOW! Don’t wait for any
arbitrary date like January 1st. Instead, commit to your
plan and get started right now. Yes, 2015 will be a great
time for starting a business but so is today.